The Amadeus Institute, a think tank based in Morocco, has just published the twelfth edition of its Africa Attractiveness Index 2024, which assesses the economic attractiveness of the continent’s 54 countries.
According to the report, while some countries are increasing their attractiveness through economic reforms and strategic investments, others are facing major challenges, exacerbated by geopolitical tensions and climatic crises that are testing their resilience and stability.
This year, Morocco maintains its leadership in Africa with a final attractiveness score of 77.45. This score is made up of a score of 70.75 for dynamic market potential, 82.25 for regulatory quality and 77.75 for factor productivity.
The country is followed by South Africa with a final score of 76.88 and Egypt in third place with an attractiveness score of 75.80. Mauritius comes next with a score of 75.20, while Botswana completes the top 5 with a score of 70.03.
Tunisia ranks 9th with a score of 66.15, including 58.75 for market potential and dynamism, 65.63 for regulatory quality and 74.25 for factor productivity. It is followed by Rwanda (6th, 66.93), Seychelles (7th, 66.83) and Cape Verde (8th, 66.68). Algeria ranks 12th with a score of 63.48.
The index is based on three pillars: Market potential and dynamism (30% of the index), quality of regulation and business environment (35% of the index) and quality of productive factors (35% of the index).
In the same report, the Amadeus Institute also published its Africa Stability Index for 2024, designed to help companies looking to invest for the long term.
Mauritius tops the list with a final score of 77.25, followed by Morocco (76.04), Seychelles (75.43), Cape Verde (74.13) and Botswana, which completes the top 5 with a score of 70.40.
For its part, Tunisia ranks 17th in terms of stability, with an overall score of 57.14, including 53.83 for state resilience, 62.00 for resilience to social and environmental vulnerabilities, and 55.11 for state sociology in the control of violence and security.
It is outperformed by its North African neighbors: Egypt, 10th with 61.48, and Algeria, 12th with 61.08. At the bottom of the ranking are Libya (29.58) and Sudan (26.93).
This index is based on a methodology structured around three components: the sociology of the state in controlling violence and security (35% of the index), resilience to social and environmental vulnerabilities (35%), and the resilience of the state (30%).