Investment commitments in Tunisia’s tourism sector have exceeded 700 million dinars (MD) by mid-April 2025, compared with 900 MD recorded for the entirety of 2024, according to Mohamed Mehdi Haloui, Director General of Tunisia’s National Tourist Office (ONTT).
Haloui, speaking to reporters on the sidelines of a national seminar in Tunis on draft specifications for tourist accommodation standards, emphasized that this figure marks a critical indicator of the sector’s revitalization.
“It reflects both the industry’s dynamism and the restored confidence in Tunisia’s tourism potential,” he stated. Haloui further revealed that tourist arrivals grew by 6% year-on-year as of April 10, 2025.
Addressing the summer season outlook, he noted that regional tourism delegates identified “positive early signals” during a meeting held Tuesday.
Bookings for the summer period are projected to rise by 10–20% through the end of September 2025 compared to the previous season, with Haloui expressing confidence in reaching a target of 11 million tourists by year-end.
