Ambassador of the European Union to Tunisia, Laura Baeza, on Tuesday, took part in the seminar in Tunis to launch the Support Program for the establishment of a mechanism to promote quality in the tourism sector, said a statement from the European Union Delegation in Tunisia, a copy of which reached African Manager.
The scope of the program, funded by the European Union with a donation of EUR 1.4 million, and technical assistance of France and Austria will allow the sector to develop a new quality label of the Tunisian tourism.
This project aims to mobilize professionals and sector’s federations to delineate the contours of the future quality label and put it into practice through pilot projects in regions.
The project has three major areas of work, the benchmark of the regulatory framework governing Tunisian tourism with France and Austria, developing a credible and attractive quality label of Tunisian tourism suitable for Tunisian professionals and experimentation of this new labe l in 20 institutions in two pilot regions. This label LQTT will help provide customers a quality of reception and services offered.
The project will promote an innovative approach, emphasizing good governance and participatory approach as an information-sharing tool and participation of all stakeholders in the sector, and primarily service providers tourism professionals.
“This dynamic dialogue will help strengthen public-private dialogue guaranteeing the success of this future quality label and its adoption by professionals. This label will provide a real guarantee of confidence to future tourists in Tunisia,” said Laura Baeza, Ambassador of the European Union in Tunis.