The year 2025 will be remembered as a year of renewal for the former AMI Assurances. In February 2025, the company undertook a major rebranding, adopting the name BNA Assurances along with a new visual identity and modernized logo.
This name change was not merely cosmetic. It reflected the company’s desire to get closer to its customers and embrace a digital innovation dynamic. The transformation was accompanied by a program to modernize its agency network, redesigned under a new charter to offer a smoother, more digital customer experience.
The highlight of the year came in August 2025, when the company was admitted to the listing of the Tunis Stock Exchange (TSE). This major move strengthened the insurer’s transparency, broadened its investor base, and consolidated its credibility in the financial marketplace.
Healthy financial indicators
Despite a challenging economic environment, BNA Assurances showed robust financial health in 2025. Key figures for the 2025 financial year bear this out.
The company’s turnover (net premiums issued) reached 190.5 million Tunisian dinars (MD), an increase of 10% compared to the previous year (173.8 MD).
The company posted a net profit of 17 million dinars for the 2025 financial year. Furthermore, the ratio of technical provisions stood at 103.6%, confirming the company’s ability to meet its commitments.
As for the solvency ratio, it stood at 208%. Although down from 2024 (262%) due to the partial repayment of a 35 MD subordinated note, it remains well above regulatory requirements.
ESG commitment and sustainability
BNA Assurances also used the fiscal year to structure its Environmental, Social, and Governance (ESG) approach. The company established an internal ESG committee and initiated actions to measure its carbon footprint and digitize its processes in order to reduce its ecological impact.
In conclusion, Faker Rais, CEO of BNA Assurances, emphasized that this dynamic combining digital transformation and financial strength constitutes the essential foundation for ensuring the company’s future development.
