The Tunisia-Africa Business Council (TABC), created last October at the headquarters of the Union of Tunisian Small and Medium Industries, on Wednesday, opened an office in Sfax.
A cooperation agreement between the Union and TABC was signed at the same time.
It stipulates the exchange of expertise and information on the African market, support of members of both structures in their effort to develop transactions with African countries, facilitating trade among the members of both organizations and exchange of analysis and
studies on African markets, besides making proposals to develop legislation facilitating inter-African economic partnership.
Bassem Loukil, president of TABC said the business council, created to promote Tunisia as a site attractive to business, has decided to establish its first office in Sfax, given its “economic weight and its proximity to African markets.”
He noted that the objective of this creation is to offer SMEs the ability to integrate into the African space and improve the success rate in capturing these markets.
African markets offer, no doubt, great opportunities for partnership and investment despite the difficulties and risks they present, which may explain the failure of companies in the conquest of those markets that remain for them, even unknown.