The year 2025 marks a turning point for international investments in Tunisia. The total amount reached 3,572 million dinars, up 30.3% compared to the year 2024.
This trend is part of a continuous long-term growth, with a rise of 60.7% compared to 2022.
In detail, International Direct Investments (IDI) represent the lion’s share with 3,506 million dinars, while portfolio investments amount to 65.6 million dinars, also recording an increase of more than 41%.
The investment landscape remains dominated by the manufacturing industry, which alone captures 62.6% of FDI, amounting to 2,194 million dinars.
Within this sector, the electrical and electronics industries remain the main driver, representing 46% of industrial flows.
However, the surprise of the year comes from the agricultural sector. Although its relative share remains modest (2.4% of the total), it shows phenomenal growth of 244.7% compared to 2024. Job creation in this sector has literally exploded, rising from 73 positions in 2024 to 852 in 2025.
The flow of non-energy investments allowed the creation of 14,085 new jobs through 921 investment operations.
A major observation emerges: the Tunisian economy capitalizes on the confidence of already established investors. Indeed, 89% of projects concern extensions of existing structures, generating 72% of new jobs.
The podium of investor countries (excluding energy) remains European. France retains its first place with 899.8 million dinars (more than 30% of the total).
Germany follows with 391.3 million dinars and Italy completes the trio with 334.7 million dinars. Also noteworthy is the performance of the Netherlands and the United States, which appear in the Top 5.
Despite decentralization efforts, Tunisia’s attractiveness remains heavily concentrated in coastal areas. Greater Tunis and the coastline (2nd district) captured 64% of total investments (1,878 million dinars). The governorates of Tunis (560.6 million dinars) and Ben Arous (439.5 million dinars) remain the most attractive economic hubs in the country.
