UK Ambassador to Tunisia, Roddy Drummond, emphasized the growing importance of economic, cultural, and tourism ties between the two nations.
Speaking on Express FM, he highlighted Tunisia as a top destination for British tourists, praising the country’s efforts in combating terrorism to ensure visitor safety.
Ambassador Drummond projected a continued rise in British tourist numbers this year, driven by enhanced air connectivity and new flight routes between the two countries.
He noted that 300,000 British tourists visited Tunisia in 2024 – a 68% increase over the previous year – making the UK the third-largest European source market for Tunisian tourism.
The diplomat anticipates 400,000 British arrivals by year-end, underscoring the UK’s support for Tunisia’s tourism promotion campaigns.
