Tunisia is working to further develop the electronic industries sector by increasing investments in the automotive and aerospace components sector and the manufacture of electronic devices.
According to the latest figures and indicators available, the automotive components sector in Tunisia recorded significant results in 2021, with the value of its exports reaching the equivalent of 2.5 billion euros.
The mechanical and electrical industries sector was not left behind either, posting a 20% increase in its exports, which thus exceeded 7 billion euros in 2021.
These data and figures reflect the good position of Tunisia abroad and the competitiveness of its companies operating in the sector, which direct 95% of its production towards total exports.
As Mohamed Ouertatani, Head of Management of the Tunisian Investment Authority, indicated in a previous interview with African Manager, these figures confirm that Tunisia is capable of attracting investment and capturing investment in many areas.
According to the data provided by the Ministry of Industry and Energy, Tunisia aims to increase the value of exports in the automotive components sector to 13.5 billion dinars by 2027, and to create 150,000 jobs with a doubling of the management rate, through the charter “Public-Private Partnership” Automotive sector and its components by 2027.
A charter founding a new boom
This charter aims to increase the competitiveness of companies active in the sector and to preserve them and their jobs, particularly in the wake of the COVID-19 pandemic.
The charter, submitted to the government for approval, emphasizes the need to position in the global value chain for the manufacture of automobiles and their parts by increasing the value of exports.
Recently, Minister of Industry, Mines and Energy, Naila Nouira Gonji confirmed that discussions are currently underway with a global automotive manufacturer to invest in Tunisia, adding that this will be officially announced in the coming weeks.
The Minister stressed that Tunisia is still attractive for investments and that many foreign investors have expressed their confidence in the country and their desire to invest in it.
Nearly 90,000 jobs and soon many more
It should be noted that the automotive components sector comprises more than 280 industrial companies, 140 of which are foreign-owned and 65% are fully exporting, providing nearly 90,000 jobs.
The draft charter is based on five main axes, the most important of which are infrastructure, logistics, the legislative framework, research and development, employment, training and the promotion of Tunisia’s image abroad.
As for the level of investment, the charter aims at attracting a leading global company in the field of electric cars, in addition to attracting companies with a global impact in first class automotive components with a high technological content.
Tunisia is the second largest exporter of automotive parts and components to the European Union in Africa, and this sector is considered one of the most important mechanical and electrical activities in our country, as it has undergone rapid development and a qualitative leap in the technological field.
