Aware of the great potential for economic growth in sub-Saharan Africa, the Tunisian government has just recently paid particular attention to the markets of this part of the continent through increasing the presence of Tunisian operators.
Authorities are increasingly encouraging exporting firms to set up there and use the opportunities for partnerships and service niche in African countries.
It is in this context that TABC (Tunisia-Africa Business Council) was the first private structure in Tunisia to step up efforts to support businessmen to conquer the African continent.
The purpose of the maneuver is to organize fruitful meetings with their counterparts in Africa with the aim of revitalizing an economy battered by the revolution.
At a press briefing on Thursday, January 24, 2019 in Tunis, Bassem Loukil, President of TABC, unveiled the outlines of the international conference “Financing Investment and Trade in Africa” (FITA), which will be held on 5 and 6 February 2019 in Tunisia.
FITA 2019 is a major economic event that has many fundamental objectives, such as the evaluation of the areas of finance, trade and investment between African countries and Tunisia, according to Loukil.
It will also be an opportunity to present all the offers and financing mechanisms on African markets and bring Tunisian banks and their Pan-African counterparts together to facilitate access to financial services…
Loukil added that this large-scale event will bring together more than 3,000 Tunisian and sub-Saharan economic operators, and more than 2,000 appointments are on the agenda.
He announced the arrival of many high-level personalities as well as ministers from sub-Saharan Africa, coming from Côte-d’ivoire, Mali and Guinea Conakry, with a hundred financial institutions and international and pan-African organizations, such as AfDB, IsDB, EBRD, ITFC…
On the other hand, the president of TABC called on the government to support businessmen wishing to conquer African markets.
He affirmed that “only the political will” will be decisive for accessing the markets of sub-Saharan Africa and taking advantage of the economic advantages offered by these emerging countries.
In this context, it is recalled that the Export Promotion Center (CEPEX) has recently announced that financial support is now greater for actions in ten African markets (Kenya, Tanzania, Benin, Djibouti, Ghana, DRC, Nigeria, Ethiopia, Cameroon and Rwanda).
These countries, according to CEPEX, represent more than 560 million consumers and have a very high growth rate…